Gretel

Critics’ Choice Movie Awards

 

Critics’ Choice Movie Awards

Visual Identity

An op-art experience.

VISUAL IDENTITY
EXPERIENCE DESIGN

The Broadcast Film Critics Association annually hosts the CCMAs to honor outstanding cinematic achievement. It’s the first award show of the season and one of the most respected; it draws a who’s who of A-list Hollywood talent, making it a tent pole event for Vh1.

Gretel developed a screen experience that drove the night, setting a living backdrop for the talent and a panorama for the audience. The design is op-art inspired, cleverly infusing category themes with lively pattern based animation.

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TDC59 Awards:
TV Show – Design
TV Show – Animation

TYPE DIRECTORS CLUB | 2013
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ADC Awards:
Silver Cube, Bronze Cube

ADC | 2013